Green Building

Behind The Seams of Fast Fashion & Making Better Choices

Every day, we put on clothes without a second thought. But have you ever wondered what it took for them to reach your closet? Behind every piece of clothing lies a long and complex journey—one that starts with raw material extraction, passes through chemical treatments and factory production, and eventually lands in stores before ending up in ever-growing piles of textile waste. 

Fast fashion makes clothing cheap, trendy, and disposable, but at what cost? The materials that fuel this industry—polyester, nylon, acrylic, and other synthetics—are derived from fossil fuels. These fabrics shed microplastics, consume massive amounts of water, and rely on exploitative labor.  

In recent years, there’s been a growing wave of change as the industry recognizes the urgent need to address its environmental, social and ethical toll. From eco-friendly materials to circular fashion models, change is happening —but it needs you to be a part of it. Make better choices – for the planet, for people, and for yourself!  

 

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Human Rights Washing: A New Ethical Dilemma

In the era of heightened corporate responsibility and growing regulatory requirements, organizations are increasingly under pressure to demonstrate ethical practices. Yet, just as greenwashing misleads about environmental efforts, human rights washing is emerging as a troubling parallel in the fight for supply chain integrity.  

While a company may tout stellar governance or retailer partnerships in developed countries, this does not guarantee the absence of human rights abuses in its supply chain. Ignoring the issue not only perpetuates exploitation but also exposes companies to legal, financial, and reputational risks. Businesses must move beyond superficial claims and take meaningful steps to ensure human rights are upheld across their operations. 

 

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Unlocking Community Potential: Learn From Vancouver’s Policy

 

 

Have you ever glanced at the cranes towering over Vancouver, the skeletons of new condos and high-rises taking shape, and wondered: How much does it cost to build those? Where does the money go? How much of it benefits the people who live here?

Fortunately, the City of Vancouver has taken a bold step to ensure that new developments are more than just modern buildings—so that their construction creates employment opportunities for equity-deserving individuals and supports local economic development.

Vancouver has the third-highest low-income rate in Canada, with one in four residents living below the low-income measure. By leveraging the economic power of construction and development, the Community Benefit Agreements Policy seeks to create meaningful opportunities for residents and the local economy.

 

 

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Bill C-59: Striking a Balance Between Greenwashing and Greenhushing

In 2024, global sustainability regulations have intensified, holding businesses accountable for their environmental and social impacts. These regulations focus not only on how companies measure sustainability but also on how they communicate it to stakeholders. With growing concerns about greenwashing—where companies make vague or misleading sustainability claims—consumers are finding it increasingly difficult to trust corporate environmental messaging. Misleading “green” claims create confusion, erode trust, and undermine efforts to address critical issues like climate change and pollution. This has led many countries, such as the United States, United Kingdom, Australia, and the European Union, to regulate how companies communicate their sustainability efforts, ensuring greater transparency and reliability.

In Canada, the focus has sharpened with the introduction of Bill C-59, which targets misleading environmental claims and strengthens regulations on sustainability reporting. This legislation emphasizes clarity and accuracy in corporate communications, aiming to build trust with consumers and reinforce responsible business practices. 

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5 Tips for Purchasing Greener Building Materials

Image of a green building at UBC.

 

Recognizing the global building sector contributes 39% of global carbon emissions, public organizations have had a strong focus on embedding sustainability into the design, construction, maintenance, operation, and demolition of both vertical and horizontal infrastructure. There have been great strides in adopting standards and certifications like LEED, WELL, and Envision as well as increasing the energy efficiency of buildings but there is lots more work to be done. Notably, experts are now calling to reduce embodied carbon of building materials like concrete, steel, mass timber, and insulation – an often hidden cost of building.

Many of us are familiar with the concept of operational carbon: greenhouse gases (GHGs) emitted when operating and maintaining a building. Embodied carbon represents the carbon footprint of materials. It considers all GHGs released throughout the material’s supply chain, including extraction, manufacturing, assembly, maintenance, and demolition (World Green Building Council). Embodied carbon is taken into account when doing a life cycle analysis (LCA) of a building (Bringing Embodied Carbon Upfront, 2019).

Embodied carbon of building materials is currently responsible for 11% of global GHG emissions (see right; Carbon Leadership Forum Website, 2019). However, as buildings become more efficient and utilize clean energy, embodied carbon is expected to represent 49% of all carbon emissions of buildings by 2050 (Embodied Carbon Review, 2018).

Find 5 tips for how procurement professionals can incorporate green building best practices and consider the embodied carbon of materials in upcoming infrastructure projects below. A special thank you to our 4 industry expert who shared these insights at the Canadian Collaboration for Sustainable Procurement (CCSP) last Peer Exchange webinar on May 14, 2020:

 

1.   Learn your building policies and sustainability plans

Get up to speed on 1) the building policies and codes in your region and 2) your organization’s sustainability plans to understand what goals and targets need to be met. In Vancouver, there’s a number of relevant policies and codes including the BC Energy Step Code, the Green Buildings Policy for Rezoning, and the City’s  Big Move #5 from the City’s Climate Emergency declaration.

 

2.   Get to know who’s responsible for green building 

It’s rare for a public organization to buy building materials themselves. The contractor is typically responsible for purchasing the materials and the designer guides what materials the contractor uses. Get to know who’s responsible for green building and ask to join the conversation in the early stages of the project – before specifications for designers are developed.

Look for opportunities to collaborate internally. Increasingly organizations are using integrated design processes (CMHC, 2020), which allow engineers, costing specialists, operations people, energy specialists, and other relevant actors to provide input to architects at early design stages (iiSBE, 2020).

 

3.   Use standards and certification to set performance-based targets

For example, use the LEED scorecard to signal where the design team should focus (see Figure 1). Provide rewards for achieving higher scores over the minimum thresholds and penalties for not meeting the thresholds.

 

Figure 1: LEED Scorecard for Materials and Resources

Other great green building standards and certifications include WELL, Living Building Challenge, Passive House Canada, Zero Carbon Building Standard by the Canada Green Building Council, ASHRAE, and EnerGuide by Natural Resources Canada. Find comprehensive lists on the National Institute of Building Sciences and the Ecolabel Index websites.

 

4.   Leverage Environmental Product Declarations (EPDs) to avoid greenwashing

Ask designers and contractors to provide Environmental Product Declarations (EPDs) for a few priority materials. EPDs document the embodied carbon associated of specific materials. They act like food nutritional labels – either providing an industry average or a manufacturer-, product-, or plant-specific calculation. They are Third Party Verified, which helps avoid greenwashing, and are ISO 14044 & EN 15804 compliant.

Where can you find EPDs? EC3 is a new, free, open-source tool that compiles EPDs for building materials, created by a non-profit alliance of AEC firms, manufacturers, foundations, and building owners.

 

5.   Engage your suppliers to discover sustainability innovations

Engage your suppliers to learn about the sustainability features of particular products. Learn about new products and emerging technologies and set collaborative goals to buy greener materials. For example, concrete and cement contribute to sustainable, resilient buildings because they:

  • are most often extracted and manufactured within 100 miles,
  • contain recycled materials and are recyclable,
  • create durable, long-lasting structures,
  • require less finishes and use less energy in buildings, and
  • have a light colour which reduces heat island effect.

 

 

Lafarge Canada has worked to increase the sustainability of its cement by adding limestone into its mix. This small change leads to a 5 to 10% reduction in carbon, while maintaining competitive quality and price. They are also increasing the sustainability of their organization by investing in emerging technologies around:

  • alternative fuels,
  • alternative, low-carbon binders,
  • collecting and capturing CO2 to be used for other purposes, and
  • converting CO2 into other materials through mineralization.

Find out more about the sustainability of cement and concrete in these EPDs:

 

Bonus Tip: Carefully review your consultants and designers’ green credentials

Check out Calgary’s green building resources for more information on how to attract and onboard the right team.

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Written by: Alyssa McDonald, Program Manager at the Canadian Collaboration for Sustainable Procurement (CCSP)
Want to stay up to date with other sustainable procurement news in Canada? Follow the CCSP on LinkedIn and sign-up to the CCSP’s monthly newsletter.